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WebMetro's online marketing services are well branded. They offer a range of internet marketing services, including niche offerings. They have received industry accolades and are certified by Google, Yahoo!, Microsoft and MSN in internet and search engine marketing.

Comprehensiveness of Services:
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WebMetro’s service listing is among the most comprehensive of companies we reviewed. They are one of only two companies offering paid inclusion. Another of our top-ranked sites, Increase Visibility, is the other. WebMetro is among only three companies out of 11 offering affiliate marketing. Only WebMetro and ArteWorks SEO offer market video SEO, ecommerce optimization and contextual search advertising.

Help & Support:
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WebMetro fared poorly in the Help & Support category. They thought of everything when it comes to contacting them—except their customers. From the “contact us” page, visitors can make general requests, contact sales, reach media relations and contact human resources. They can even join WebMetro on Facebook or follow them on Twitter.

But we couldn't reach any support via email, phone or a customer intranet. We believe in the value of using websites to generate leads, but we also believe they should be used to meet customers’ needs. WebMetro received our lowest ranking in the Help & Support category, but they weren’t alone. A total of five companies received this same low score.

Performance Analytics:
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We utilized Alexa, an Amazon.com company, to evaluate companies’ performance. Alexa has developed a toolbar that, once installed, collects data on web users’ browsing behavior. This data is sent to Alexa.com and provides the basis of the Alexa web traffic reporting.

A recent report shows WebMetro ranking at 181,637, putting then in the middle of the pack of companies we reviewed. WebMetro is also average when it comes to number of sites linking in at 194.

Reputation:
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WebMetro has been in business since 1995, is a Google Adwords Qualified company, and a Better Business Bureau (BBB) Accredited business. The BBB reports they have never received a complaint against WebMetro.

Additionally, WebMetro is a Yahoo! Search Marketing Ambassador, Yahoo! Certified Ambassador, Microsoft® adExcellence Member, Microsoft Certified Partner, Omniture Web Analytics Application Partner, MSN Partner Agency, Bizrate Shopping Portal Partner Agency and Yahoo! Shopping Partner Agency.

Also, Topseos has recognized WebMetro as the number six best pay per click management company, and the eleventh best SEO company.

Further pointing to their credibility are WebMetro’s many case studies.

Prospect & Customer Education:
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WebMetro received a perfect 4.0 in this category. They provide a wealth of resources demonstrating their leadership in online marketing. Some of their white paper titles are: "Proper Attribution: Looking Beyond the Last Click;" "The Smart Internet Marketer's Quarter by Quarter Plan;" "Harnessing the Power of Content Advertising;" "5 Proven Strategies to Boost Internet Marketing ROI;" and "Leveraging the Right Resources to Fit Your Search Marketing Budget."

Also on their site are some free search marketing tools, including Google Organic Keyword Rank Checker, Link Popularity Checker, Search Engine Saturation Checker, Google AdWords Traffic Estimator and more.

The company also publishes an industry blog, Digital Marketing Factor, and distributes an internet marketing newsletter.

Summary:

WebMetro receives a perfect 4.0 for both Reputation and Prospect & Consumer Education. They also offer some of the most comprehensive list of services among the sites we reviewed, and ranked respectably in Performance Analytics. They received our lowest score in Help & Support because we could not reach anyone for support.

 
  • Software
  • Electronics
  • Mobile
  • Web Services
  • Appliances
  • Entertainment
  • Small Business
  • Auto Tech
  • More »
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WebMetro

Pros
They provide affiliate marketing support.

Cons
WebMetro offers extremely limited customer support.

The Verdict

You may want to consider a service that offers one-on-one support options.